E-commerce sector.
Find out how we operate in the E-commerce industry and how we bring value to our clients in this sector.
Discover the sector
Overview of the e-commerce sector
E-commerce, short for “electronic commerce”, is the buying and selling of goods and services over the Internet. E-commerce has developed rapidly in recent years, thanks to the development of new technologies and the increase in the diffusion of the Internet, which allows companies to reach their customers more easily and for the latter to make purchases online.
E-commerce has many advantages for businesses and customers alike, including ease of use, diversity of products and services, and the ability to shop 24 hours a day, 7 days a week.
Information on e-commerce platforms
4 reasons to buy online on e-commerce platforms
Convenience
Online shopping allows customers to make purchases at any time of the day, without having to physically visit a store.
Diversified choices
E-commerce platforms often offer a wider selection of products than physical stores, as they can store more goods in their warehouses.
Price comparison
Customers can easily compare the prices of products on different e-commerce sites before making their purchase.
Home delivery
E-commerce platforms allow customers to receive their purchases directly at home, avoiding store lines and storage problems.
Subsidiaries concerned
Switch Electric : Online platform for electrical and lighting equipment
Switch Electric is the reference in online sales of electrical and lighting equipment in Morocco.
Various catalogs offer electrical equipment for different needs: protection of goods and people, multimedia networks, electrical equipment, home automation, photovoltaic, electrical cables and others.
Neo Plus : High-tech e-commerce specialist
Neo plus is an online platform specialized in the distribution of computer hardware and digital solutions from major brands such as Dell, HP, Samsung and others.
Philosophy of our e-commerce platforms
Provide an optimal shopping experience
Switch Electric & Neo Plus are major players in the E-commerce sector in Morocco.
The e-commerce website Switch Electric is designed for both individual and professional buyers of electrical and construction. The set of electrical equipment put online for sale on the platform is selected by professional teams, the selection meets the demanding quality standards with a price proposed for a better value for money.
Neo Plus is a leading provider of computer and IT equipment. Designed to deliver equipment from trusted brands. Neo Plus professional team members are always ready to help customers in the best way possible.
Discover our investment areas
A requirement and an expertise to each trade.
Madin Holding is a leading Moroccan group with a track record of excellence that goes back more than 25 years. We enjoy a solid reputation in the African market thanks to our high standards of governance and operational excellence.
